8 best Google Tag Manager apps for
Shopify store in 2024

WebGarh GTM Assistant

by WebGarh Solutions

GTM Assistant to easily install GA4, Google Ads, Meta Pixel, FBCAPI (Conversion APIs) & Twitter

Key features of the app:

• Automated App Operation with Google Login
• Multiple Tags Available for Installation
• Zero impact on Store's Page Load Speed
• Consent Mode Available for Customers
• Quick Support from the Team

Pricing: Free to install. Additional charges may apply.

Rating: 5/5

XO Insert Code

by Xotiny

Anyone can insert code into their store.

Key features of the app:

• Easy to insert and manage code in your shop.
• Add code to specific pages/products/collection.
• Add Google Analytics, Google tag manager, Facebook pixel... code.
• Add verify meta tag code.
• Insert any code or script, including HTML, CSS, Liquid and Javascript.

Pricing: Price: Free

Rating: 5/5

GroPulse GTM & Data Layer

by GroPulse

This app easily adds GTM script to your store which helps you to manage various analytics services.

Key features of the app:

• Easy to setup
• No manual code is required to implement GTM
• Track data accurately

Pricing: Free plan available. 7-day free trial.

Rating: 5/5

F: Theme Access : Insert Code

by Final Apps

Easily insert theme sections with CSS / JS , insert script or code to any theme. Theme Scheduler

Key features of the app:

• Insert Code snippets to any theme. Simply copy paste the HTML code snippet
• Easily add CSS sections to any theme to customize the theme as per your need
• Easily Add JavaScript sections to any theme to add additional JS code
• Schedule theme change with powerful theme scheduler
• Add Google Analytics, Google tag manager, Facebook pixel, meta tag verify code.

Pricing: Price: Free

Rating: 5/5

Conversios Google Analytics 4

by CONVERSIOS SYSTEMS LLC

Automate tracking for Google Analytics 4 (GA4). GTM based implementation for faster page load.

Key features of the app:

• One click Google Analytics 4 (GA4) ecommerce tracking implementation.
• Powerful Google Tag Manager datalayer automation for faster load & accuracy.
• Real-time and dynamic dashboard updated on GA4 and Google Analytics.
• Free app set up and audit from certified Google professional.
• Dedicated Customer Success Manager and priority Slack support.

Pricing: $99/year. 10-day free trial.

Rating: 5/5

Pafit Tag Management for GTM

by Sobani Inc.

Simplifies data collection Google Tag Manager for GA4, etc.

Key features of the app:

• Add GTM in your store, and set up measurements for GA4, etc. all at once.
• Automate 100+ GTM settings.
• Reduce dev cost by No-Code.

Pricing: From $30/month. 15-day free trial.

Rating: 5/5

∞ Facebook Pixel‑ Tiktok Pixel

by infinitecommerce.io

Easily add multiple Facebook pixels and Tiktok pixels.Integrates Server Side Event (Conversion API)

Key features of the app:

• Integrate server side tracking for Facebook Pixels and TikTok Shop
• Add multiple Facebook pixel & TikTok pixels as backup, collection and niche tag
• Bypass iOS 14+ and ad blocks with server side tracking(Conversion API)
• Fast US based support and team backed with years of DTC industry experience.
• Pre-built data layer with e-commerce events and Google Tag Manager ( GTM)

Pricing: Free plan available. 7-day free trial.

Rating: 5/5

Wixpa Google Ads Tracking

by Wixpa LTD

Simplified Google Ads Conversion Tracking and One Click Setup of your Google Pixel

Key features of the app:

• Add pixel to your website without account connection and authentication
• Tracks events like page view, add to cart, begin checkout, purchases
• Our solution integrates seamlessly with Checkout extensibility
• Set up Google Pixel in 2 mins with all events auto-tracked.
• Guaranteed accurate conversion tracking. Avoid duplicate events

Pricing: $9.99/month. 7-day free trial.

Rating: 4.8/5