Custom Software & AI Development Company

Your AI prototype is a great demo. Let's make it a real product.

You built it with Lovable or Replit, or you've got a working MVP that can't scale. We keep what's validated, rebuild what won't, and ship production-grade custom software and AI. Then grow it to your first 1,000 customers.

See our work

Why RaftLabs

We build and ship our own products.

Two have been acquired: Draftly in 2024, and Gula, by Runchise

Retention

3+ years

Average client relationship

Trusted by

Vodafone logoNike logoCisco logoMicrosoft logo

RaftLabs is an AI-native custom software development company and one partner for the whole journey, whether the software runs your business or is your business. We get specific about the idea, show you a working prototype in three weeks, make it real as custom software, mobile apps, and AI, then help you grow it. 100+ products in production since 2015, for clients from early-stage startups to Vodafone, T-Mobile, and Nike.

From demo to product

The demo works. Production is a different job.

10-14weeks to a production-grade MVP

AI tools are brilliant at proving an idea. Lovable and Replit get you a demo in a weekend. What they don't get you is a backend that holds up, auth that's safe, a data model that scales, or a single test.

We keep what you validated, the UX and the scope, and rebuild the rest properly. You get a product that survives real users, real load, and a real security review. Not a demo that falls over on Tuesday.

See what production takes

How we work

From what you built to a growing product, step by step.

We start with your prototype or MVP, re-architect what won't scale, build the real product, then grow it. Each step below lists the services we deliver inside it.

01

Start with what you built

Weeks 1–2

We start with what you've already built and give you an honest read on what's solid and what won't scale.

02

Re-architect

Week 3

We keep what you validated and design the production architecture the demo skipped.

03

Build for real

Weeks 4–12

The real build. Production-grade software, apps, and the AI that takes manual work off your team.

04

Launch and grow

Ongoing

We don't stop at launch. We stay on until real customers are coming back.

Trusted by

Vodafone logo
Aldi logo
Nike logo
Microsoft logo
Heineken logo
Cisco logo
Calorgas logo
Energia Rewards logo
GE logo
Bank of America logo
T-Mobile logo
Valero logo
Techstars logo
East Ventures logo
TuneClub logo

What you can count on

How an engagement with us actually runs.

The team

No handoffs

The senior engineers who scope your build are the ones who ship it. No polished pitch team up front, no junior swap-in once the contract is signed.

Pricing

Fixed price, agreed upfront

Scope and cost are locked before any work starts. No surprise change orders once the build is underway.

Payment

You pay by milestone

You see working progress before each invoice. If a direction isn't right, you're never locked in past the current milestone.

Ownership

The code is yours

You own everything we build outright at handoff. No per-seat licence fees, no vendor lock-in, no roadmap you have to wait on.

Who we serve

The industry changes. The broken process usually looks the same.

Pick yours. We'll show you the kind of work we do for businesses just like you: real problems, real systems we've built.

Healthcare

Healthcare

Paper workflows, compliance risk, and patient portals that patients don't use.

  • Remote patient monitoringReal-time vitals, alerts, and care team dashboards. HIPAA compliant.
  • AI intake & triageQualifies symptoms, routes patients, and takes triage off the front desk.
  • Clinical data platformCentralised EHR integration, audit trails, and role-based access control.

Don't see your industry?

What clients say

The rating is one thing. Here's what clients actually said.

Three-year average engagement. Founders and operators describing the work in their own words. No marketing varnish.

Nuala C.
Nuala C.
Ireland flagIreland
Director, BrandFire

Incredibly simple and easy to use app. Exactly what we were looking for.

01 / 14

Why us

We understand your business, not just your code.

  • 01
    We've seen your problem before
    Across dozens of industries and 100+ products, we recognise your situation fast, then frame the fix around your margin and your operations, not a generic template.
  • 02
    We own the number, not the ticket
    We measure success the way you do: hours saved, revenue earned, margin recovered. We stay through launch and growth, so the result is ours to own.
  • 03
    Serious businesses trust us
    Vodafone, T-Mobile, Cisco, Energia, Aldi, Nike. Building since 2015, 100+ products in production. Serious businesses keep coming back because we stay accountable long after launch.

Fit check

Not everyone who visits this page should book a call with us.

Everything on the left should be true for you. Even one thing on the right, and we're probably not the fit you need.

A fit
01

You've got a real problem, one that's already costing you time or money.

02

You've got at least $10,000 set aside, committed to spending it on the fix.

03

You want to start within the next six months.

Not a fit
  • You're after a $100 template or a weekend script, not real engineering.
  • You haven't set aside a budget for this yet.
  • You're not planning to start anytime soon.

Most agencies make it and leave. We help you grow it.

A live product is where the work begins. We run positioning, SEO, AI search visibility, content, and paid campaigns until real customers are finding you on their own, not just clicking once. One team owns the result, from the first idea to a growing customer base.

See how we grow products

Straight answers

Common questions

Custom software development starts at around $10,000 for an MVP with 1–2 core features and scales to $20,000–$40,000 for full-featured products. Enterprise platforms and complex AI systems are quoted based on scope. We agree on scope and cost before development starts. No surprises.
Most clients start within a week. If you arrive with a prototype or MVP, we begin with a technical audit, then a production-grade MVP typically ships in about 10 to 14 weeks. Complex platforms can run longer. You see progress at every milestone before the next payment.
We've worked across healthcare, hospitality, fintech, logistics, retail, loyalty programs, and media. Each has different rules and user expectations. We adapt to those rather than applying a generic template.
We build in milestones. If a direction isn't working, we raise it before the next phase starts, not after months of work. You're never locked in past the current milestone. We'd rather lose a project than waste your budget on the wrong thing.
Most agencies take a brief and write code. RaftLabs takes what you've already built, a prototype or an MVP, keeps what's validated, rebuilds what won't scale, ships it production-grade, then runs the growth marketing to take it to market. One accountable team, from what you built to a growing customer base. We're not a code shop.
Both. RaftLabs is one partner from prototype to production to growth. Alongside custom software and AI, our in-house growth team handles positioning, SEO, AI search visibility, content, and paid campaigns, so your product reaches launch with momentum instead of a blank slate. Most agencies stop at launch. We stay on until you have real customers, not just a live product.
Yes. Most clients are non-technical. We explain tradeoffs in business terms, not engineering jargon, and handle all technical decisions. You focus on outcomes.

Work with us

Name the problem. We'll tell you what it costs to fix, and when.

Most clients come to us with one of three things: an AI prototype that demos well but won't scale, a working MVP that's outgrown its code, or an idea with no team to build it. We give a straight answer on scope, cost, and timeline. We respond within 1 business day.

  • No obligation. The first call is a working conversation, not a sales pitch.
  • A clear plan and fixed price before any build starts.
  • All conversations are NDA-protected.